SaaS & marketplaces

Product, growth, revenue, and support in one metrics frame: activation, retention, expansion, and unit economics.

4–8 weeks

The problem we solve

Product, sales, and finance each use different views; MRR and churn aren’t sliced at the granularity needed to prioritize roadmap and GTM.

What we implement

What we build with you

  • Event taxonomy and funnels for activation, retention, and expansion.
  • MRR/ARR, NRR, CAC, and LTV dashboards by segment and channel.
  • Churn risk alerts and upsell opportunity signals.

Benefits for your business

Roadmap tied to revenue and retention, not only features.
Sales and CS share one metric language.
Less slide reporting, more operational signal.

📈 Expected impact

B2B teams typically speed up experimentation and see NRR impact within 1–2 quarters.